Memes as Tools for Educational Communication (Drexel SPARK! Librarian talk #2)

This workshop outlines a foundation for understanding and critically analyzing Internet Memes as a creative and communicative medium. The audience consisted of university professors and librarians looking to explore how to use memes to connect with their students.

Follow-up to the 2017 talk “Memes: Learning, Literacy & Lulz”

Video

You can view the lecture here. It will be reuploaded and embedded on this page soon!

Slides

Publication Blurb

Memes have taken over the internet and are the dominant force underpinning today’s youth culture. In an increasingly fast-paced and volatile cultural milieu facilitated by communication technology, how do we keep up? Moreover, can can we take advantage of memes’ cultural salience and use them as a vector to spread good ideas? This workshop outlines a foundation for understanding and critically analyzing Internet Memes as a creative and communicative medium. After a brief introductory lecture that covers important theoretical ground as well as practical guidelines, participants will have the opportunity to work in teams to create their own memes, guided by an experienced meme-maker.